Signage plays a key role in how your business can stand out from the crowd. They provide a visual representation of your brand that’s unlike anyone else’s. However, with so many signs around for people to look at, how can you set your business apart? A highly effective and eye-catching way to do it is through illuminated business signs.
We’ve compiled the 5 main reasons why illuminated signs are a must-have for any business.
Lighted Outdoor Business Signs Let You Shine Brighter Than the Competition
The environment is filled with a lot of visual noise these days. This is why lighted signs are necessary. The bright, vibrant lights are impossible to ignore. Whether you have channel letters or neon business signs, they keep your business shining from day until night.
Increase Visibility and Reach
The more visible you are, the higher the chances of increasing your market reach. Light box signs and other lighted signs make your business more visible. The lights make your signage pop, grabbing the
attention of anyone passing by. Additionally, they can help keep your business visible 24 hours a day. Even when closed, you’re still making valuable impressions on your target audience.
Boost Brand Recognition with Lighted Outdoor and Indoor Business Signs
A study indicated that it takes 5 to 7 impressions for people to remember a brand. Lighted signs make it possible for people to keep noticing your business. This increases daily impressions, resulting in brand recognition and recall over time.
This is the same for both indoor and outdoor signs. Adding backlit lighting to your indoor signs makes them more eye-catching and memorable.
Improve Profit Margins
Increasing your market reach and improving brand recognition will have the potential to lead to an increase in sales and overall profit. The more people know your business, the more chances there are to generate interest in your products and services.
Additionally, business signs help you build a professional business image. This establishes your credibility, making more people trust your brand. This leads to more sales, as people typically spend more on brands that they trust.
Unleash Your Creativity with Neon Business Signs
Lastly, lighted signs are a great canvas to exercise your creativity. There is a plethora of design options to choose from. Aside from signs that match your brand, you can play around with colors and lights. Whether front-lit lighting or backlit lighting, you can choose the illumination method that you would prefer when designing your eye-catching signs.
Impress Customers with Illuminated Signs for Your Business
From indoor to outdoor business signs, adding light options can make a big difference in your business. If you’re looking for lighted sign options, trust Visual Signs & Graphics to get the job done.
We are a full-service sign company that designs, produces, and installs your various signage needs. We specialize in creating a myriad of illuminated signs, from lightbox signs to LED signs and more.
Outshine the competition today! Contact us to get started and we’ll give you a free quote on your signage needs.
